Six Sigma

 The Six Sigma methodology is apparent in the Walt Disney Company. Our goal is to 

provide an excellent guest experience for our customer. The product is the culture and the culture need to be maintained, if not improved. The first part is defining the problem: the theme parks have less offerings and more restrictions due to the pandemic which is causing less visitors to the parks and much lower revenue. The second part is measuring current operations which has been done by analyzing profits and losses. Analyzing this data has been achieved and has resulted in a reduction in labor and operational costs. With less employees and less guest offerings, the goal is to improve the product that remains. Although there are less offerings, shorter park hours, and less employees, maintaining and improving the quality of the guest experience will result in customer loyalty and brand awareness. As the company positions itself as a leader in the entertainment industry even during the pandemic, the reputation will be a huge return on investment when the crisis subsides. The goal is to control these changes, adjust when needed at a rapid pace, and pivot when needed as changes in the world continue to occur. If this cycle continues, the company will continue to see growth, trust in the brand, and when the pandemic is over, a huge return on investment.