Because of the restrictions on company operations due to the coronavirus pandemic,
processes must change within the theme parks. There are multiple changes that have been
implemented already as the theme parks have reopened but more processes and changes must
be executed. As of now, the process is different than before the pandemic. A reservation system
has been set in place for guests in order to predict capacity of guests in the park. This ensures
the company can provide a safe and socially distanced environment for the guests, keeping all
CDC required guidelines in check. With this, staggered parking will be recommended, staggered
park hours will be implemented, thus controlling the traffic flow on property roads and within the
theme parks.
Halfway through each day a decision needs to be made on reducing attraction hours and
labor depending on the number of guests in the park each day. At this point, the company is not
expecting to be making a profit so any opportunities to lower operational costs can be crucial to
the bottom line.
As the changes with the global pandemic occur and the CDC adjusts its
recommendations, the processes may change, and the company needs to be ready to make
those adjustments as needed. Although the company may be ready at any time to pivot back to
the regular model, brand trust is crucial in these decisions.
No comments:
Post a Comment